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    GROWING IN
    FUNCTIONALITY &
    DESIGN
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    STYLE. USABILITY.
    INVESTMENT.

GROWING IN
FUNCTIONALITY &
DESIGN.

STYLE.

USABILITY.

INVESTMENT.


WHAT WE DO

GRAPHIC DESIGN

 

Graphic Design is the general catergory that oversees the field. Jeffrey Zeldman put it this way: “Content precedes design. Design in the absence of content is not design, it’s decoration.”

WEB DESIGN

 

Web Design is the area of design that focuses on website construction, usability, aesthetics, and development.

BRAND STRATEGY

 

Branding is the area of design that primarily focuses on creating a visual representation and identity for a given business or persona.

USER INTERFACE DESIGN

 

Interface Design is the area of graphic design that focuses on the user and their interaction with the product. Examples might include App Design, Web Interfaces, and the visual elements of a given software.

DESIGN CONSULTING

 

Arboria Visual Design is available for Design Consulting, Marketing Stategy, Website Consulting and Branding Strategy.
VIEW MORE PROJECTS

 

WORK PROCESS

A better process leads to better work. We focus on detail, efficiency, and communication.

PLANNING

We start by taking a meeting and listen to our clients to get an understanding of what exactly they are looking for.

DEVELOPMENT

In this stage we prepare everything we need logistically and on the backend. This stage consists of research and planning action items.

DESIGNING

The designing stage is a crucial element in the process and often times the most visual. This step varies depending on the design breif and the nature of the project.

LAUNCH

We've worked hard and are ready to show the world our work. This is final stage in which the project has been finalized and ready to launch.

birth of arboria

BIRTH OF ARBORIA

BY: /DRU LONGHOFER
My name is Dru Longhofer and welcome to Arboria, my website for displaying my Graphic & Web Design work. My goal in creating this site is two fold—I wanted to be able to show off my design work, but also show who I am as a person. There are obvious pages in this site and some that require a little digging to find.
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music to work to

MUSIC TO WORK TO

By:/DRU LONGHOFER
Sometimes it's what you need to get into your groove and zero in on your work. For me, I perfer full albums with minimal elements that still allow me to read and think. Depending on the nature of your job, listening to music on the clock can enrich both your work, and your mood. Here is my list for favorite albums to work to:
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inspiration 939

INSPIRATION #939

BY:/DRU LONGHOFER
Lorena Manhães is one my absolute favorite designers right now. The Mother Journal speaks for itself:
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